Tag: 1970 lamborghini

The Icon of the 60s: 1970 Lamborghini Miura Classic
casino blog
11 March 2011

Back in the 1960s, the sports car industry in Italy was monopolized by supercar giants like Ferrari and Maserati. Ferruccio Lamborghini entered the industry in 1963 specializing in the same type of sports car produced by Ferrari; the grand touring race cars. As much as he adored Ferraris, he disliked the fact that the sport cars were built for competition purposes and he would like to build sports cars suitable for normal road users.

Ferruccio finally hit the jackpot with his 1966 creation, the Lamborghini Miura. It was the sports car that defined the success of the company for years to come. Debuting into the market with only an engine on the rolling chassis, the mid-engine prototype P400 left many spectators at the 1965 Turin Salon Auto Show in awe.

The story of how the name Miura came about to represent this impressive sports car is also an intriguing piece. Ferruccio Lamborghini, a Taurus himself, was so taken by the strong and fierce nature of the Miura fighting bull at a ranch that he decided to name the model and placed the bull as the emblem for Lamborghini.

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